Petpedia

This project encourages prospective pet owners to educate themselves on the species-specific care requirements for their animals, while also being a resource for current pet owners to also learn more about their companions. This organization primarily centers around an online database that hosts comprehensive and understandable pet care information, organized by the individual, specific species. They also have a presence on Instagram, using ads and posts to highlight interesting facts about specific animals and motivate viewers to research further.